What is the really difference between sales and marketing?
So many businesses create hot leads and don’t follow up on them, or at least not quickly enough. Are you one of those?
Are you creating leads, even lukewarm leads and not following them up? So many people think that they will do some marketing and that alone will create hundreds of sales and sometimes they are right. However, they are often missing out on all the sales that could have been made by following up their marketing with a structured sales system.
Watch this video to find out of you are dropping the ball when it comes to sales and marketing, or ‘marketing then sales’ to get it in the right order.