Numbers are the currency of business

There’s an old saying that the numbers are the currency of business

If that is true, then the questionnaire is which numbers or which numbers are the most important numbers to know?

Clearly, there are financial numbers that most business owners know. Numbers like the income and their turnover.

Then, there are the operational numbers like the number of satisfied customers, the time it takes to make something, or the number of hours the business owner works in a week.

Then, there are the sales and marketing numbers. These are the numbers really affect the growth of your business. Numbers like the number of enquiries that you get and where those enquiries come from. Numbers, like the number of people that visit your website and the number of contacts that you’ve got on LinkedIn. All these numbers are going to affect your business not necessarily today, but one day.

So, the question is – what are the two groups of numbers that you must know in order to grow your business?

In this podcast, I reveal those numbers and give you some ideas regarding the types of numbers you should be measuring and how to use these numbers as ‘key performance indicators’ in your business.

So, go ahead and have a listen and if you need more help from me to improve your numbers then simply call (01256) 242272 and I’ll be glad to hear from you. Listen to “Raise your Game” on Spreaker.

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