If your business depends on you, then you don’t own a business. You simply have a job.
Most businesses fail because the owner of the business is working in their business doing the work, rather than working on their business.
What does working in your business look like?
- Customer support
- Making your products, or providing your services
- Answering phone calls
- Creating content
- Social media
- Client communications
- Client work
- Invoicing and bookkeeping
What does ON look like?
Taking the time to just sit and think about the future of your company and the strategies to make it happen, hiring smart people to advise and help you, making decisions, reading books to learn more, marketing and selling.
If you spend all your time working in your business doing the low paid work of your business then there’s one thing I can tell you:
You’re going to get beaten up by a competitor who works on their business.
Ready to build your business?