Marketing tips

Everything counts

My old boss, friend and mentor Colin Deaton used to say ‘You must never miss a trick’

It’s not that you need to trick anyone, but you need to make sure that you are maximising the true potential of everything that you do.  Whether that is in sport, time, business, sales, etc.

In business, everything counts.  Every little thing your business does will make or break your business and its sales success including:

  • The look of your offices
  • The look of your team
  • Your business card
  • Your website
  • The way people are greeted when they walk in your door, or they call you
  • The way you deal with them on a daily basis
  • The words you speak
  • The words you write
  • The videos that you produce
  • The list goes on and on…

The only question is – How good are you?  Are you poor?  Average? (the same as everyone else)  Really good and in the top 10%?  or Are you truly world class?

<a class=”spreaker-player” href=”″ data-resource=”episode_id=17359882″ data-width=”100%” data-height=”200px” data-theme=”light” data-playlist=”false” data-playlist-continuous=”false” data-autoplay=”false” data-live-autoplay=”false” data-chapters-image=”true” data-episode-image-position=”right” data-hide-logo=”false” data-hide-likes=”false” data-hide-comments=”false” data-hide-sharing=”false” data-hide-download=”true” >Listen to “Steve Mills podcast Episode 77 – RESULTS – everything counts” on Spreaker.</a><script async src=””></script>

Steve Live on Business Connections Live

I am looking forward to being a guest again today on Business Connections Live.

I am going to be talking about – How To Increase Sales to £100,000 in six months or less.

The programme is for business owners who are either a startup or who have been in business for a few years but have still not broken the £100,000 barrier and who want to scale their business with predictable business advice, business systems, automation, digital marketing, PPC ads, marketing without money strategies and more of EVERYTHING THAT IS REQUIRED TO INCREASE SALES TO OVER £100K.

Here is a link to my background:

How To Increase Sales to £100,000 BCL253

Case Study – Demand Logic

Gilbert Lennox-King of Demand Logic met up with Steve in August.  Gilbert said, “I have been given a remit by my fellow Directors to increase sales.” My aim is to increase the company’s lead generation from 15 to 30 leads per month and so work toward doubling the size of the business. (Double your leads and you double your turnover).

Having decided he needed independent help and advice, he joined our ‘RESULTS Accelerator Programme”

Members benefit from a monthly group meeting plus weekly telephone, online, or in office meetings with me.

Gilbert joined on 1st September 2017 and, shortly thereafter, we had our first one-to-one meeting.

Initial Marketing Advice

As usual, I started by asking Gilbert what he was currently doing and how well it was working. We discussed some really ‘quick wins’ and ideas to improve:

1. The amount of business the company generated from current clients

2. The number of referrals they were getting

3. Online marketing results.

We met twice in those first two weeks. The group meeting followed, on the 26th September.

At the start of each group meeting, each member gets the chance to stand up and clearly state what actions that they have recently taken and what results were achieved.

When it came to Gilbert’s turn he announced:

“We joined Steve’s group on 1st September with the aim of getting help to increase our lead generation from 15 to 30 leads per month. However, we have increased our leads from fifteen to forty-five per month within 3 weeks of working with Steve.

Not a bad 3 weeks!

Gilbert and his team will continue to rake in those easy sales every month forever, at no cost, so long as they keep taking action.

In the near future, we are going to look at.

  1. Focusing in on the best and most profitable targets
  2. LinkedIn PPC Advertising
  3. Email marketing
  4. LinkedIn and socialmedia

How can you benefit?

Want to join the select group of business owners reaping the rewards of the Private Practice Group? Call me now on 01256 242 272.

I don’t have the time to market my business…

One of the problems I often see in business start-ups is getting over the first hurdle of hitting the £100,000 in turnover!

These people often say I don’t have the time to market my business, or to make sales calls and this is a bit like saying – I don’t have the time to create more sales and to become incredibly wealthy.  I will just stay as I am, because I am too business watching TV, or doing the dishes, or working operationally in my business.

And this is what may be killing your business and indeed most of the businesses that I see who have been running for over a year, but have not yet jumped over the £100,000 turnover hurdle!

So what is the solution to the lack of time solution?

The old saying – “There is always a way’ if you are committed” comes to mind, but other than that I would say that you need to do three things:

  1. Make a list of everything you do and where your time is spent
  2. Device that list into 3 columns called £10 tasks, £100 tasks and £1,000 tasks
  3. Step 3 is working out how to get rid, or to delegate the £10 tasks, so you can spend more time doing the valuable work that you should be doing as the owner of your small business.

Need help?  Why not contact us now!


Steve Mills – Business growth advice

What do you need to do in order to grow your business?

The truth is that if you are serious about doing so then here is step 1 – There are many videos on what you should be doing to grow your business and even more things to do, but watch this video on business growth advice NOW to discover the secret of how to kick start your new business success.

Did you like the video?

Then you need to take step 2 and book a free RESULTS Accelerator meeting with me Steve Mills.

To do this now, you need to download, fill in and return this form below…

RESULTS Accelerator Questionnaire pdf

And you need to book your meeting in my diary using out online booking form.

Click here

How to win business on social media

Have you built a list on social media?  Are you posting to that list every day?

If you are, then well done, but the chances are that you are still not winning any leads, meetings and sales and this is because you have not yet found the secret ingredient to social media success.

In this video I am going to explain what I believe is the secret ingredient to posting.  It is a three step system that is a key part to our LinkedIn system that makes us over £100,000 per year in new sales on LInkedIn.

Have a listen to my thoughts…

Want to take me up on my offer:

1. I would like to offer you a free place on my next business growth webinar. To find out more click here –

2. I would like to offer you a free no obligation 1to1 meeting with me either in our office or online. During the meeting, we will discuss your current sales marketing system and what you can do to improve it. To book your meeting click here –

Note there is 100% hard sell to buy anything from me!

Sound fair enough?


Stop watching Strictly if you are committed to growing your business

Let me be clear – I do realise ‘Strictly come Dancing’ is not on TV right now.

But I also realise that there is a myriad of TV programmes that most people watch that is stopping them:

  1. Growing their business
  2. Getting fitter
  3. Improving their relationships
  4. Learning new skills
  5. Etc.

So if you want to be more successful, stop watch all the crap you watch on TV and start taking action to improve your business, money, relationships, health and skills.